Books Bought
40: A Doonesbury Retrospective by Garry Trudeau
The Accidental Billionaire by Ben Mezrich
The Facebook Effect by David Kirkpatrick
Books Read
Little Brother by Cory Doctorow
The Accidental Billionaires by Ben Mezrich
The Facebook Effect by David Kirkpatrick
Googled by Ken Auletta
Scott Pilgrim series by Bryan Lee O'Malley
Books Heard
At Home by Bill Bryson
Tell-All by Chuck Palahniuk
Comments

The basic theme is still intact. Zuckerberg is a driven brilliant Harvard undergrad who sees the outgrowth of some of his programming pranks as being The Next Big Thing. Along the way, he crosses the likes of the Winklevoss twins, a pair of preternaturally preening wealthy and connected scullers who come off as not too bright and easily duped. Their conflict with Zuckerberg highlights that even in the rarified air of Harvard, there are hierarchies and cliques.
Another major character is Eduardo Saverin who provided initial funding for Facebook but got eased out in favor of Napster cofounder Sean Parker. Saverin was a major source for the book, but he is not portrayed completely sympathetically. He was clearly far less dedicated to Facebook in its important gestation period than Zuckerberg as well as Dustin Moskovitz and Chris Hughes, who are essentially ignored in this telling of the Facebook origin story.
The book is fast-paced and breezy even if does take a lot of short-cuts with the story and relies perhaps a little too much on reconstructed events. But it is still a thrilling read full of fascinating details about the personalities that built the world's most popular website.

The middle section of the book covers the phenomenal growth of Facebook and the growing pains of the website. Each change in the interface created its own problems and controversies. But as Kirkpatrick explains, after initial protests, users accept them and go back to mindlessly updating their statuses. The book also details the financial deals that financed the rapid expansion and how Zuckerberg fought to maintain as much control as possible. During all this the site remains very much the product of its founder. His views on how and what a social network should be drive the company.
Where the books fails is when it tries to paint the bigger picture. While privacy issues are discussed, they tend to get brushed off. And while there is a lot made of the cultural revolution Facebook is causing, it all seems a little glib and shallow. There is a cheerleader aspect to the hype about how Facebook is changing the world. The book reads just a little too much like Zuckerberg friended Kirkpatrick.

A lot of time is also spent describing how the culture of the company affects the philosophy of the products and services. It's a very warts-and-all look at the company. The three leaders of the company, founders Larry Page and Sergey Brin as well as CEO Eric Schmidt, have distinctive personalities which drive the company. A major observation which I have noticed anecdotally is a reliance on technology. Here is a company that is based on the supremacy of the algorithm. The Google faith in formulas drives both the search engine and the ancillary projects.
Despite being only a year old, the book already shows signs of being dated and being overtaken by events. Facebook, which recently overtook Google in pageviews, is only mentioned in passing. Much is made of how AdSense revolutionized advertising by paying on a per-click basis while The Faebook Effect credits the micro-targeting scheme used by Facebook as being far more valuable to advertisers. Also, the possible impact of Google's Android cellphone operating system was largely hypothetical at the time of printing, but has been one of the major tech stories of the past year.
But of the three tech-related books in this wrap-up, Googled is the most detailed and nuanced. While it sometimes strays from Google itself, it does a much better job of explaining the impact, both for good and otherwise, of a website which truly has changed the world.

The protagonist is Marcus Yallow, the world's most capable teen-aged hacker with skilz that would make a Heinleinian hero look like a bumbling incompetent. After being unreasonably detained by the cardboard evil federal agents, he starts a techno-based underground resistance movement. From there he takes on the evil government and wins the girl and saves the world. Oops, spoiler alert.
The book is prone to long stretches of exposition on both technology, real or imagined, and a particularly Randian information-wants-to-free political philosophy. Even for a book aimed at the teen market, this book is astoundingly nuance free. Everybody is either a brilliant individualist or a tool or a dupe or worse. The book is patronizing and superior both at the same time. Doctorow is proselytizing to the pews.






Bryan Lee O'Malleypeppers the book with really interesting minor characters who are often more interesting than the titular hero. The books are also mockingly self-aware and the Canadian setting is nicely used. My favorite book in the series is Volume 4, Scott Pilgrim Gets It Together, which he does humorously and with great bravado.
As a graphic novel it has a clean sharp style. It's got great stylized flight scenes and some surprisingly moving effects. My one quibble is that Kim and Ramona look just alike enough to be confusing. I haven't seen the movie, but my gut instinct is that Michael Cera can't possibly be as cool as the print version of Scott Pilgrim.

Being a British country home, the stories tend to be rather Anglocentric with lots of looney English lords and eccentric nutballs. In fact, Bryson describes how the Church of England's method of appointing parsons and vicars all but guaranteed that a good many of them would be totally off their rockers. A lot of the little historical tales focus on events from the 18th and 19th century when England was at the top of its game when it came to both conspicuous consumption and harrowing class division.
And life in The Isles which is perhaps meant to come off as charming and whacky ends up looking rather Hobbesian (in the philosophical sense, not the imaginary stuffed tiger style), that is to say nasty, brutish and short. Bryson offhandedly exposes a lot of hypocrisy inherent in the age. Which makes me wonder how future light-hearted essayists are going to portray our manners and customs.

For example, the narrator Hazel "Hazie" Coogan starts many chapters with a list of jobs she is NOT, despite the fact those are clearly things she does. Another rather psychedelic running motif is the derring-do of Lillian Hellman which starts out ridiculously absurd and then get even more implausible.
The tell-all being told is about aging film actress Katherine "Miss Kathie" Kenton who is constantly manipulated by Hazie. There is an odd co-dependence between the two that ultimately becomes very twisted when a new suitor for the multiply married Miss Kathie appears on the scene.
Palahniuk is an amazing prose stylist with absurd imagery and astoundingly precise wit aimed at even the incidental elements, but something tells me this isn't his best work. Still, I am dying to read more to get a better feel for this very deranged and delightful author.
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